# Docs

- [Introduction](/docs): What Trace is, how it works, and where to start in the docs.
- Getting started
  - [Install the tracking script](/docs/getting-started/installation): Add Trace's lightweight script to your site, check that it works, and start collecting data.
  - [Script options](/docs/getting-started/script-options): Every attribute you can add to the Trace script tag to change what it records and where it sends data.
  - [Dashboard basics](/docs/getting-started/dashboard-basics): How visitors, sessions and bots are counted, and how the date range and filters work on every page.
- Dashboard
  - [Pages](/docs/dashboard/pages): Which pages people view, how long they stay and where visits start and end — by page title or by path.
  - [Sessions](/docs/dashboard/sessions): Browse individual visits — who came, where from, on what device, and every page and action in order.
  - [Users](/docs/dashboard/users): Everyone who visited, anonymous or identified — their profile, journeys, activity and traits, and how to delete a user's data.
  - [Events](/docs/dashboard/events): Read custom and automatically tracked events — trends, their properties, and every action live in the event log.
  - [Globe](/docs/dashboard/globe): See where your visitors are on a 3D globe or a flat map — sessions played back over time, bubbles per place, or countries.
  - [Bots](/docs/dashboard/bots): How bot traffic is detected, what it's kept out of, and how to read the AI and All bots views.
- Tracking
  - [Custom events](/docs/tracking/custom-events): Send your own events with properties from JavaScript or HTML attributes, and see what Trace already tracks automatically.
  - [Custom properties](/docs/tracking/custom-properties): Attach your own data to events and pageviews, and choose which properties appear as breakdowns on the dashboard.
  - [Identify users](/docs/tracking/identify-users): Tell Trace who a signed-in visitor is, so their sessions, events and traits appear under their name.
- Features
  - [Goals](/docs/features/goals): Define what success looks like on your site and track conversions and conversion rate for it.
  - [Funnels](/docs/features/funnels): Build a sequence of goals and see how many visitors make it through each step, and where they drop off.
  - [Session replay](/docs/features/session-replay): Record visits and watch them back — what visitors saw, clicked and typed, with privacy masking built in.
  - [Alerts and email reports](/docs/features/alerts): Get an email the moment a page is viewed or an event fires, plus a weekly summary and traffic spike warnings.
- Embeds & sharing
  - [Dashboard embeds](/docs/embeds/dashboard-embeds): Share your main dashboard through a private read-only link, or embed it on another site with an iframe.
  - [Widget embeds](/docs/embeds/widget-embeds): Show live visitor stats on your own site with an embeddable card, inline pill or image badge.
- Settings
  - [General settings](/docs/settings/general): Install snippet, cookieless mode, allowed domains, proxy, timezone, site name and deleting a site.
  - [Team and roles](/docs/settings/team): Invite people to your workspace, choose their role, and limit which sites they can open.
  - [Dashboard settings](/docs/settings/dashboard): Choose which optional cards appear on a site's main dashboard.
  - [Revenue attribution](/docs/settings/revenue): Connect Stripe to see which channels bring in paying customers.
  - [Import and export](/docs/settings/import): Bring historical daily traffic into Trace from Google Analytics 4 or a CSV file, and export your daily totals.
  - [Integrations](/docs/settings/integrations): Connect Google Search Console, GitHub and Meta Ads to see search queries, deploys and ad spend next to your traffic.
  - [Exclusions](/docs/settings/exclusions): Stop recording traffic from chosen IP addresses, paths, hostnames or countries.
  - [Security](/docs/settings/security): Use attack mode to rate-limit visitors sending abnormal bursts of traffic.
  - [API and MCP](/docs/settings/api): Read your analytics programmatically with the REST API, or connect an AI assistant over MCP.